Siem Reap Tourism Club Association - STC
Community

New SME Digital Support Program Launches in Siem Reap

June 18, 2025
By STC Community Impact Lab
50 Pages

Empowering community artisans and rural homestays with direct-to-consumer digital channels.

A field-based study conducted across 15 villages assessing the direct economic impact of community-based tourism initiatives.

Impact Assessment

Measuring household welfare and youth retention in rural Siem Reap.

  • 34% average increase in household incomes among participating CBT villages
  • Standardized hygiene and service training for 100+ village homestay hosts

Community Context

Empowering local villagers to preserve cultural heritage while earning sustainable livelihoods from tourism.