STC celebrates a landmark year with 40% membership growth, over $180,000 invested directly into community eco-tourism, and 18 technical training workshops.
STC is delighted to publish its Annual Performance & Impact Report for 2024. Highlights include a 40% year-over-year increase in active member organizations, successful delivery of 18 community workshops, and stronger ties with public and private sector stakeholders driving eco-tourism in Siem Reap.
The report outlines financial transparency, strategic member benefits, regional advocacy accomplishments, and milestone partnerships forged with regional tourism boards and international NGOs.
2024 Operational Highlights
Key accomplishments achieved by STC across all core impact areas during fiscal year 2024:
- 120+ active verified business members across Siem Reap and neighboring provinces
- 2,400+ hospitality staff trained across 18 specialized capacity-building programs
- Over $180,000 channeled into rural community-based tourism development
- Launch of the STC Sustainable Hospitality Certification Framework
Strategic Outlook
Building on the strong foundation of 2024, STC aims to expand its advocacy network, increase digital training access, and deepen sustainable heritage conservation partnerships throughout 2025 and beyond.